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Why Going Green Is More Important Than Ever For The Hospitality Industry

The ethical consumer is on the rise, with an increasing number of travellers wanting to stay in green hotels. The hospitality industry is under pressure to respond to changing customer preferences, embrace initiatives such as recycling and move towards a more sustainable future. Beacon supply partner, Hypnos share more...

Guest article: Hypnos

That’s why hotels need to ensure that they are prepared to meet customer expectations in this area, for now and the future.

Various studies show evolving consumer preferences for sustainable and eco-travel. In fact, a recent global survey[i], found that as many as 87 per cent of global travellers state that they want to travel sustainably and nearly four in 10 (39%) say they often or always manage to do so. With evolving demand for sustainable and eco-travel, the most significant impact will be achieved by reducing the amount of waste hotels send to landfill, with the ultimate goal to have none left. Hoteliers should look out for services from external suppliers that can help managers to boost these initiatives.

Hypnos Contract Beds aims to help hotels to eradicate the waste associated with old beds, for example, with a hassle-free disposal and recycling service, deconstructing them to create recycled raw materials for re-use in other industries. This responsible approach results in 100 percent landfill avoidance and offers a green way of disposing old mattresses, beds and bedding.

At Hypnos, every sleep solution, from mattresses to sofa beds, comprise the finest natural and sustainable materials, including those made from recycled plastic bottles as well as FSC® and PEFC™ certified timbers that have been sourced from managed forests, to create an ethically-conscious product.

In fact, the company constantly monitors its carbon footprint, having reduced carbon emissions by almost 70% since 2011, and regularly undertakes tree planting exercises with local schools to offset carbon emissions. Hypnos’ Castle Donington factory also runs on a biomass heating system, which was installed as part of the company’s ethos and commitment to protecting the environment. This renewable heating source uses wood pellets, meaning no fossil fuels are used, and the company aims to save 74 tonnes of carbon a year through this system.

With calls for an international standard for identifying eco-friendly accommodations getting louder, those hotels that take the initiative in attracting travellers with action on waste, efficiency and recycling will be best placed for the future.

For more information about Hypnos please visit www.hypnoscontractbeds.com.