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< Back to news 20 October, 2014

Aslotel launches Woods of Windsor at IH14

Beacon supplier of guest amenities, Aslotel officially launch their new hotel line Woods of Windsor at the Independent Hotel Show tomorrow, on Tuesday 21 October 2014.

A classic, heritage brand the Woods of Windsor hotel line is now available in 30ml bottles with a 20g boxed soap and is subtly perfumed with one of their signature fragrances, Bergamot & Neroli.

The bottle labels capture the natural essence of the brand, highlighting itsapothecary heritage, showing strong Woods of Windsor branding and a garland design featuring flora and fauna.  Gloss highlights and a highly polished chrome cap add to the overall premium look of this range. To complement the bottles the soap is packaged in a white box also withgloss highlights.

Inspired by natural beauty from the gardens of England, theBergamot & Neroli fragrance is subtly refreshing and revitalisingzestful cologne with top notes of citrus fruits, bergamot, neroli and lemon complemented with fresh green verbena and rosemary enhanced with warmer notes of wood and musk at the base.

Murray Roberts, Sales & Marketing Director, Aslotel told us “we are thrilled to be working with such an iconic brand” he continued “Woods of Windsor has been a favourite of many people for a long time and will be immediately recognised as a hotel line.”

This iconic and much loved quintessential English brand dates back to a small apothecary that has been situated in the shadow of Windsor Castle since 1770. It was acquired 200 years later in 1970 and in 2012 Woods of Windsor, alongside fellow British heritage brand Yardley London, was acquired by Wipro Limited -  today the original shop remains the headquarters and flagship store of Woods of Windsor and Yardley retail products.

For more information on the Woods of Windsor Hotel Line and Aslotel, Beacon customers should log into My Beacon, and visit their directory page. Non Beacon customers can contact us by phone or email, to speak to our consumables buyer Liz Snowball, or one of our account managers who will be happy to help.