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< Back to news 03 January, 2009

Preparing for the digital switchover

With the digital television switchover rolling across the country between now and 2012, many hoteliers are still confused about what they need to do to continue providing their residents with
beacon, the purchasing specialists for the UK hospitality industry, has called upon its supplier of home systems integration, Elite AV, to offer advice on how to make the transition to digital as smooth as possible.

Darren O`Reilly, Account Manager at Elite AV, comments: "Changes in technology can be daunting at the best of times, and the prospect of a digital swicthover is no exception. Also the needs of the hoteliers can be quite different to those of `home consumers`.

"The new digital signal can be received by either buying a new set which receives digital TV through an aerial, or by converting existing sets by plugging a digital box into the set. Hotel owners would be best suited with TVs with digital receivers already built in. Otherwise, receptionists could be plagued by questions from baffled residents faced with a range of remote controls.

"When beacon members purchase these sets from us, they have the option to `tune and lock` so that guests do not become confused using the many search buttons."

Robin Grover-Jacques, Senior Buyer of Consumables and Refurbishment at beacon, adds: "Our member base ranges from small, family run guest houses, to large hotels and each have their own issues when it comes to preparing for the digital switchover. Working with our specialist supplioers, we can offer advice tailored to each property`s individual needs."